top of page
DC TRAINING
The first training shoe created from the insights of the action sports athlete. Lightweight cushioning, breathability and support are achieved through modern construction techniques. Establishing a training category was a natural extension for a brand that defines itself as bold, technical and irreverent, with a history in skateboarding, snowboarding, motorcross and surf. The catagory was established with the Unilite Trainer and then expanded into multiple price points with a tiered technology story.
DC Unilite Trainer exploded View
DC Unilite Trainer
DC Unilite Trainer Construction
DC Unilite Trainer Details
BRYON SCHROEDER
Brand Strategy | Creative Leadership | Footwear Design
bottom of page